Between customizing the customer experience and logistical agility, discover how Figaret and From Future transformed their approach thanks to an innovative solution.
In a context where 84% of French people still prefer the in-store experience, the effective management of visual merchandising is becoming a major challenge for fashion brands. Through the experiences of Figaret and From Future, two iconic French brands, let's discover how these companies have transformed their retail logistics thanks to their partnership with Stockoss.
1. The management of removable furniture: innovation at the service of flexibility
Figaret revolutionized its approach with a fully removable furniture concept, managed in collaboration with Stockoss. Kristof Brument, Visual Merchandising and Store Design Manager for the brand, testifies: “We have developed furniture using modular and interchangeable wooden planks. Stockoss adapts perfectly to our requirements: The warehouse assembles and disassembles furniture according to my designs. I simply provide an assembly diagram in the comments, and the warehouse builds the cabinet using the boards provided for this purpose.”
This innovative approach allows a maximum adaptability to different sales areas while considerably reducing assembly and dismantling time. The modularity of the furniture, combined with the expertise of the Stockoss teams, guarantees the optimization of storage and a significant reduction in the environmental footprint.
2. Optimizing flows in department stores: meticulous coordination
Managing corners in department stores represents a major logistical challenge, especially in Timing terms. As Kristof Brument points out:”In department stores, where the timing is often very tight, Stockoss comes to pick up the whole piece of furniture, take it down and dismantle it once it arrives at the warehouse.” This organization allows for quick installation and dismantling, minimizing operational disruptions, especially during rush periods.
3. Centralized storage: an organizational revolution
From Future and Figaret have both abandoned internal storage management in favor of a centralized solution with Stockoss. Camille Chaillou, Retail Coordinator at From Future, explains: “With Stockoss, I stock everything I need to open a store except for products intended for sale. In my merchandising items, there are furniture, models, hangers, displays and lots of racks.”
This centralization offers real-time visibility on stocks via the Stockoss platform, allowing brands to gain significant space in stores while reducing their logistics costs. The traceability of merchandising items is therefore considerably improved.
4. Digital tools: the Stockoss platform at the heart of transformation
The digitalization of logistics management via the Stockoss platform has transformed the daily lives of teams. Camille Chaillou testifies: “The core value of Stockoss lies in the time savings and the clarity it brings to the management of my stock. Everything is quickly accessible, just a few clicks away.”
The intuitive interface of the platform allows:
- A photographic follow-up in real time of stocks with classification of their condition/quality
- Precise management logistical movements with detailed history by flow and by product
- A complete dashboard with customizable alerts (quantity thresholds, email notifications)
- Simplified access to storage data (volumes, inventories)
- Full traceability Entry/exit with automatic notifications
The ease of use of the Stockoss platform was a key factor in its adoption by the teams. As Camille Chaillou points out: “The interface is very easy to use and intuitive. As for the team, they are also very responsive and available.” This ease of use, combined with personalized support, allows brands to focus on their core business: creating memorable retail experiences.
5. Concrete results and best practices
Optimizing the processes for opening pop-ups allowed Figaret to Reduce preparation time per opening by two days and significantly reduce store operations. From Future has optimized its logistics, generating a gain of half a day per week and a better use of its merchandising.
The From Future experience is a perfect illustration of the impact of optimized logistics on daily operations. “The ability to know exactly the status of my stock in real time and to have photographs of it is a major advantage for me, greatly simplifying my daily routine.”, explains Camille Chaillou. This increased visibility allows more precise planning of installations and better forecasting of needs.
The experience of these brands highlights the importance of outsourcing and centralizing your stock in a single place, with a platform that allows precise monitoring of stocks and their condition (damaged furniture, last point of sale used). The standardization of processes and the training of teams to use the digital platform also remain essential.
The sustainable development dimension is not to be outdone: centralized storage makes it possible to optimize the reuse of furniture and to reduce the carbon footprint through better movement planning.
Conclusion
The cases of Figaret and From Future demonstrate that effective visual merchandising logistics is based on three pillars:
- an adapted storage solution,
- efficient digital tools,
- and an expert logistics partner like Stockoss.
This approach not only optimizes operations but also frees up time to focus on creativity and the customer experience.
Do you want to transform your logistics into a store? Discover in detail how Stockoss supported these brands in their transformation through our detailed customer cases:
- Figaret customer case: The reinvention of the logistics of pop-up shops
- Customer case From Future: Logistics optimization at the service of points of sale
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With its rapid expansion, From Future sees its storage and flow management needs for its stores and corners grow exponentially. Faced with these logistical challenges, its collaboration with Stockoss represents a strategic turning point, allowing for more efficient and adapted management of its logistics.
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